There’s only so much you can do with truck design. I kind of get that. But the new 2019 Ram trucks look way too much like Tundras to me.
At first glance after the unveiling in Detroit this week, it looked like a Tundra to me. And when you are rolling out a new model to beat the best-in-class F-150 and strong Silverado, a likeness to Toyota isn’t exactly what you’re going for.
Even so, the 2019 Ram does have some good things going for it that should make it competitive. I just wish it looked different
Certainly, some of the design cues come from the fact that trucks have to be aerodynamic these days. And Ram put its aero fron and center with the newest edition, sporting a 4×2 drag coefficient in the Quad Cab. To improve that number even more, Ram reps stated that the truck would have an air dam that goes down another 2.5 inches when the truck hits 35 mph. Yes, they are that serious about it. Fuel mileage is a big deal with new-age trucks.
The ride itself is improved on the new Ram as well, with new front independent suspension. Again, fuel efficiency comes into play with hollowed-out sway bars. But fear not, the payload capacity is still 2,300 pounds and it has a 12,700 pound tow rating.
When you factor in the additional cab space that Ram is touting (the most spacious in the segment, the company states), the 2019 Ram is going to be a solid truck.
It just didn’t need to look like a Tundra. Of course, I’ve been guilty of accusing truck brands of copy-catting design in the past.